Toy Doggie

Designed in Puerto Rico. Built for what matters.

Toy Doggie is a functional pet accessories brand built around one principle: the right accessory changes how a guardian handles their dog. Not just how it looks. How it works, how it holds, how it lasts.

We design for the specific conditions of our climate: heat, humidity, rain, salt, sun. Every material is selected with a purpose. Every product is tested under concrete use conditions. Nothing is added for decoration alone.

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Where it starts

Toy Doggie was founded by Viviana Rivera, a certified designer with 14 years of experience developing pet accessories from the ground up. The brand started with a commitment to solve specific problems: accessories that couldn't withstand tropical weather, harnesses that fit poorly, leashes that failed under pressure.

What sets Viviana's work apart is a 360-degree vision of the animal. She doesn't design only from the drawing board. She designs from the field. A titled handler by the American Kennel Club, and the guardian of Salvatore: the first and only bat dog in the history of professional baseball in Puerto Rico. Recognized by the Cangrejeros de Santurce and the Bravos de Cidra, Salvatore retrieves bats during official games — a role that demands precise handling, high-performance discipline, and accessories that hold up under competitive pressure.

That firsthand field experience is what informs every design decision.

The work is still guided by that same standard. Design from knowledge. Document what works. Communicate clearly.

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What we build

Our product lines cover the full active life of dogs and cats:

• Structural harnesses and leashes — validated under mechanical testing
• Cooling systems — built for tropical weather and daily use in Puerto Rico
• Collars and everyday accessories — designed for comfort and visibility

Every collection has a function. Every product within it has a reason.

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Who it's for

Guardians who want to understand what they're putting on their dog or cat. Pet parents who ask why before they buy. People who take the bond with their animal seriously enough to choose what serves them best.

That's who Toy Doggie was built for. That's who we keep designing for.

Explore our collections and find what's right for your pet.